If you want to get exposure online, then we have three words for you — publish, publish, publish.
Everyone needs backlinks to their website and one of the best ways to get them is to write fresh, original content and post them to three high-ranking sites — Hubpages, Squidoo and Ezine. We’ll take a look at these Big Three in more depth.
Hubpages
This is by far our most favorite place to publish. It’s easy to set up a page (or hub as they call it) and add links to your site on your Target Keywords. But in addition to that essential SEM function, Hubpages also has an easy affiliate system whereby you can connect Google Adsense, Kontera and Amazon affiliate accounts. It’s a nice additional revenue stream if you put the effort into it and there are a lot of Hubs that explain the ins and outs. For examples of some of our articles, you can check out our list: Peter and Andre‘s hubs.
Ezine Articles
Ezine is typically where we post rewrites or shortened versions of Hubpages. While they don’t have an affiliate programs, Ezine has one advantage over everyone else — syndication. If you write a decent article for Ezine, there’s a pretty decent chance that it will get posted to half a dozen or more additional websites. That’s essential for building backlinks as it means you’ll be getting two links per article multiplying through the internet every time it’s posted to a new site! Posting on Ezine is a quick way of getting Google to find your page fast, but only do one to two keyword links per page on your site — more is not better in this case. (To read some of our Ezine submissions, check out our Ezine Article Directory.)
Go Articles
Very similar to Ezine, but the submission process is a bit simpler. Go Articles is good to use as a third source after you’ve posted to Hubpages and Ezine. While you can put links in the main body of your article, those are only good for people actually reading them as they’re categorized as NOFOLLOW in Google’s eyes so you won’t be able to build authority with those, just the links in the author footer.
Squidoo
We couldn’t write a post about publishing content to get backlinks to your site without including Squidoo. It has a lot of similar features to Hubpages, but we both find it harder to use and slower to get a page published. But if you’re the adventurous sort and enjoy their one-eyed octopus mascot, then it’s worth posting some content there.
What about…?
Blogger, Blogspot, WordPress.com, etc? Steer clear of trying to use these sites or similar blog services for creating backlinks. They were seriously abused in the early days of SEO tips and tricks, so Google doesn’t give them a lot of weight. The reason the Big Three still work is that they are based around communities that police the content, so the quality is good and there’s no point in abusing the system as you’ll get kicked out super fast.
That’s it for our overview! Sign up for our Members Area and you’ll get even more tips about using these sites for promoting your business and creating juicy backlinks!
